NEOM Bay Airport
Digital Strategy
Kingdom of Saudi Arabia
NEOM will offer a fully integrated, seamless and personalised end-to-end passenger experience by 2028. With a total estimated capacity of 6 million passengers, the NEOM Bay Airport (NUM) will act as a catalyst for NEOM’s early development, positioning itself as an innovative Smart Airport that showcases the latest smart technologies using existing AI, robotics and ML to optimise every process step to the fullest extent possible.
The airport development will follow the framework established by the following:
- NEXTT (New Experience in Travel and Technologies) programme.
- NEOM digital technology standards, guidance and roadmaps. This alignment provides a strong foundation for the airport’s security measures.
The insights gained from these initiatives will serve as a testbed for further advancements in AI and ML by the National Infrastructure Agency.
The digital strategy is comprehensive, addressing a 360-degree journey across all
customer touchpoints while embracing the proposed digital concepts.
- Location
- Client
- Services
- Markets
- Kingdom of Saudi Arabia
- NEOM Air Mobility
- Consultancy services
- Transportation, Aviation
Meinhardt’s Digital Strategy is built around
- Developed digital intent to drive growth and efficiency.
- Create and develop functional and technical requirements for the foundation layer of ICT infrastructure to accommodate current and future connectivity to NUM systems and third-party applications.
- Define digitalisation targets for each selected segment, namely Digital Airport Operations, Digital Airport Customer Experience and Digital Airport Infrastructure.
- Establish and propose spatial requirements, design guidelines, and seamless integration requirements to be laid out with the master plan/architectural layout.
- Study a high-level business case and assess its viability.
- Road Map – identify all actions, stakeholders, risks, and related timelines required to achieve the defined strategy.
- Identify critical data points for integrated operations and infrastructure management, including mobility, waste, water, environmental and safety management.